The Challenge
Le Quattro Stagioni's products are top of the line. They spent so much time pouring over their four products and the ingredients that the branding and website experience was almost an after thought. The skincare market is crowded and their former branding wasn't showcasing how high-quality their products actually are. Their conversion rates on their former website were very low and the functionality was lacking.
The Approach
Le Quattro Stagioni's entire product line is based on the idea that taking care of your skin can be simple. Simple, but impactful.
We focused on minimal icons and a gorgeous typeface to showcase and let the ingredients do the talking. We chose warm colors that welcome website visitors immediately and nod to the four seasons. The end result is a welcoming and luxurious brand and website that makes customers feel right at home, if home was a sun-washed villa in Tuscany.
Kate Regan
"What Taylor created for me absolutely blew me away! Her talent, vision, and support are unmatched. Taylor is THE person to go to for all things branding and web design, especially for women-owned businesses."
Christine Sinak
"Taylor considered EVERYTHING. She has this beautiful capacity to attend to every small detail, and hold those details in relationship to the larger brand identity. Having a logo is not the same as having a brand strategy. I'm not sure everyone gets that. What she has given me is far more comprehensive. I'm so grateful!"
Lindsey Warren
"Taylor truly was the best to work with. Her kindness, patience, and attention to every lovely detail just made the whole website the website of my dreams!"
Nina Gibson
"I wasn't expecting how soulful this whole experience would be. Taylor is authentic, transparent, intuitive & insightful. Her ability to really listen & understand my thoughts about the vision for my new brand & bring those to life was such an exciting & awesome process."
Callan Wall
"I can’t recommend Taylor enough! My business has grown since working with her. Potential new clients have immediate trust in my professional services due to my branding and web design. Working with Taylor felt like a seamless collaboration. She has an incredible gift of taking her client's vision and creating something cohesive and beautiful.
Rebecca Zeltmann
"When I started working with Taylor, I knew who my niche was, but I didn't know how to put it into a business model. Taylor helped me bring everything together into a defined brand and beautiful, professional product that represented my vision."
Holly Haynes
"Taylor is super organized, very talented, & highly invested in her clients' success. She goes above & beyond to find the best solution for your brand."
Taylor Wolfram
"Taylor designed a beautiful sales page for my online course. She was so patient with me & I felt like she really went above & beyond with communication and responding to my requests."
Brooke Cates
"Taylor overdelivers, and she is a joy to work with. The process felt easy and seamless every step of the way. There is zero stress, and her execution is on point!"
Le Quattro Stagioni's website redesign marries a clean and modern editiorial style with a focus on the user experience. The journey from homepage to checkout is very clear and simple to increase conversion rates.
We also added in a Subscription option so that customers can have their favorite product(s) delivered to their doorstep on a recurring basis. Subscriptions are so convenient for customers, and they provide consistent sales and recurring income for Le Quattro Stagioni.
The results of a rebrand and website redesign go far beyond just a gorgeous new look.
We offer branding & Shopify design & development. Get in touch today to start the conversation about how we could help your small business increase your website conversation rates & grow online!
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