Stamped & Finch started and grew their customer base through Etsy, but Lindsey was ready to take full control of her shop and customer experience. She wanted her website to be an extension of her brand - personal, meaningful, timeless and an all-around lovely aesthetic.
S&F's jewelry is designed to inspire conversation, foster connections, and keep memories close. We wanted a website that would let the jewelry and brand photography shine, while still being intentional about creating a layout that is easy to navigate and find exactly what you're looking for. We kept the menu simple and the button actions clear. We added in some subtle movement to the images and buttons to increase interactions and keep the overall mood light.
Stamped & Finch's website is now a space that their loyal customers can make their own and return to again and again. We added in a Wishlist functionality that allows customers to both save items for future purchase and easily share the list. We also added in a Shop the Look feature to allow customers to shop products directly from Stamped & Finch's gorgeous brand photography. Because S&F offers custom jewelry, we also added in a custom text box that appears on all custom product pages. The final custom touch we added was a Repair Request form to make it easy for customers to reach out to Lindsey if their jewelry needs repair.
This website is a gorgeous example of clean and minimal design that makes a huge impact in both functionality and style.